RESUME

CARL DESMOND

Self-motivated and award-winning Creative Director with extensive experience in Healthcare and consumer industries. Collaborating with creative and account teams to bring marketing strategies to life that positively engage customers for outstanding outcomes.

PROFILE

CLIENTS SERVED

  • 3M

  • CRYOLIFE

  • GLAUKOS

  • IVANTIS

  • GILEAD

  • JOHNSON & JOHNSON

  • MICROVENTION

  • MINIMED

  • ZEISS MEDICAL

WORK EXPERIENCE

CREATIVE DIRECTOR

QooQoo / Irvine, CA / Aug 2012 - Present

Direct operations of the creative team to maintain the agency's standards of excellence, timelines, and profitability while achieving the client's strategic goals. Responsibilities include staff supervision, creative development, and execution.

CREATIVE SPECIALIST

Nice Guy Design / Corona, CA / 1995 - Present

From producing and creating traditional materials to rich interactive experiences, I have partnered with small to large companies in developing brand experiences through Nice Guy Design. I have enjoyed long-term relationships with most of my clients and work closely with agencies and in-house teams to identify and solve problems through creative execution.

PRINCIPAL, CREATIVE DIRECTOR

Awaken Interactive / Irvine, CA / 2008 – 2012  

Formed in 2008, Awaken Interactive accomplished a lot in a short time. From winning a 2010 IAC Award for Best Health Care Website to appearing in MM&M's January 2010 issue, All-Stars 2010 (Article: B Here, There, Everywhere). As Creative Director, I managed all creative aspects of our agency and worked closely with clients, account teams, writers, programmers, and supported freelancers. We established consistent brands and implemented strategies that delivered integrated tactics while meeting business objectives.

SKILLS

  • Creative Direction

  • Creative Leadership

  • Interactive Advertising

    • Web Design

    • Email Design

    • Kiosks/Tradeshow

  • Digital Advertising

  • Integrated Marketing

  • Concepting/Advertising

  • Art Direction

  • Photo Direction

  • Print Design

  • Logo Design

  • Illustration

  • Social Engagement

  • Adobe Creative Suite

    • Photoshop

    • InDesign

    • Illustrator

    • Premier (Editing)

    • Adobe XD

    • Audition

  • Microsoft Office Suite

  • Podcasting

  • CMS Systems

    • Wix

    • Squarespace

    • Webflow

REFERENCES

Available upon request.

EDUCATION

Brainerd Community College
Associate of Arts (A.A.), Communication and Media Studies

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